Welcome to our world
Our story began in 2001 in a small back room in the middle of nowhere. With hardly any money and next to no free time, our brand was born.
Meet the team
Sophie Wozniak
Sophie is the founder and creative force behind Morning. A lifelong dog lover, she set out to create a range of plant-based treats that dogs genuinely enjoy, paired with bold and playful branding that stands out.
Olive Paker
Olive leads product development and design. From colourful packaging to playful treat shapes, she believes dog snacks should look as good as they taste, bringing a little more joy to treat time for dogs and humans alike.
Bonjo The Dog
Bonjo is a friendly (and always hungry) Retriever Mix who’s been part of the studio team for years. Always up for a stroll or a nap in the sun, he’s become a familiar and much-loved presence to visitors and staff.
Good treats for good dogs
We make plant-based dog treats that are full of flavour, fun and tail-wagging excitement. From colourful packaging to carefully crafted recipes, everything we create is designed to bring a little more joy to treat time. Simple ingredients, playful personalities and snacks dogs genuinely love.
Bundles of joy
Every recipe starts with simple plant-based ingredients and ends with a happy dog. Fun shapes, bold flavours and wholesome goodness.
Never enough
Our treats are made to keep tails wagging. Just ask the dogs - they’re usually first in line when the tin opens.
Snack time, upgraded
Healthy ingredients. Playful flavours. Colourful tins. Discover treats designed to bring a little more joy.
Chews the best
Our chews help make oral care part of your dog’s favourite daily routine.
Trade program
We work with professionals across a range of industries to offer trade pricing and project support. If you’re interested in joining our program, please get in touch below.
Our latest thoughts
Feeding for a happy, healthy life
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Look after your mental health
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